Sanjana B Raju Strategically Builds Brands, Illustrates and is a Graphic Designer. She is inspired by both traditional and popular culture of the past and present, and explores various ways in which it shapes our identities.
She uses design thinking as a method to better understand the people for whom she is designing and creates design solutions that share ideas, communicate values and represent the culture in which we live today.
In an attempt to revive the lost visual vernacular culture of India, she uses various techniques to develop evocative imageries and forms that articulate current culture by recycling and referencing the past. She is passionate about using design to ensure we do not move forward by leaving behind what is ours.